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Accountants to Focus on Strategy and IT
by Jon Jacobs - August 19, 2009
If you're a management accountant on a promotion track, expect to plow more time into communicating with stakeholders about business strategy and becoming expert in the technologies your company uses.

In the next five years, CFOs see senior-level accountants' responsibilities continuing to expand beyond accounting into areas such offering strategic advice or providing input on information technology projects. That's the key takeaway from a new survey of CFOs by Robert Half Management Resources.

On average, the 1,400 CFO's polled expect issues outside of traditional accounting functions to occupy 40 percent of a senior-level accountant's time five years from now – up from 36 percent now. Twenty-six percent of respondents said these issues would require as much as 50 percent of a senior-level accountant's time in the coming years.

"Accountants will always be required to maintain stringent oversight of financial reporting, but in the coming years, an increasing amount of their time will be devoted to providing strategic insight that helps support company initiatives," says Paul McDonald, executive director of Robert Half Management Resources. "As financial careers have evolved beyond the reconciliation of numbers, accounting professionals must be adept at communicating with a diverse group of people, have an acute knowledge of their company's business systems and make sound recommendations on technology-related investments."

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